About Zwishh
Zwishh is a social quick-commerce platform for fashion, built for India's next generation of shoppers. We make discovering and buying fashion as easy as scrolling your social feed.
Our Mission
To empower shoppers with fast, fun, and social shopping while giving creators and local stores the tools to grow.
Our Story
India's young shoppers are shifting to mobile-first experiences, but fashion e-commerce hasn't caught up. Delivery takes days, discovery feels outdated, and creators don't have a place to sell directly.
We're changing that. With Zwishh, fashion becomes instant, social, and creator-led.
Meet the Founders
Goutham Soratoor
CO Founder
Connect on LinkedIn- • Ex-Hewlett Packard Enterprise
- • 7+ years of experience as a software engineer
- • Passionate about solving India's retail challenges with technology
Amit Ruprella
Co Founder
Connect on LinkedIn- • Ecommerce Business owner
- • 3+ years of experience as a fashion trader
- • Passionate about revolutionizing fashion retail in India
Our Roadmap
Company Formation
April 2025
Formed a team and company
MVP Development
August 2025
Built MVP and started talking to retail shops
Private Testing
September 2025
Onboard first creators, start private testing
Public Beta Launch
October 2025
Public beta launch in India, Capture Mumbai, onboard 1,000+ sellers
Nationwide Expansion
2026
Expand to 10+ cities across India
AI & Global Expansion
Future
AI styling assistant, international social commerce expansion